Red Boot Intensive 2022
Welcome to the Red Boot Intensive!
YOUR safe space to build the business and life you’ve always dreamed of.
If you’re seeking unmatched expert support, an intimate community with lifelong connection, and nurturing and personalized mentorship that aligns with YOUR business and life goals...
You’ve come to the right place.
The Red Boot Intensive is a personalized coaching program, unlike any other program you’ve experienced.
“Red Boot is so much more than a wholesale program. Robin and Kelly really meet you where you are in your business. Rather than giving you a one size fits all template, they take the time to get to know you, your business, your goals both small and big. They work with you one-on-one to help you develop systems and relationships that will allow for sustainable, long-term growth.”
- Canela Lemoine, Cinnamon Sticks Designs
Imagine what the Red boot intensive could do for your business...
have a clear strategy and detailed plan to achieve success on your terms.
have A diversified business with multiple successful sales channels.
trusted network of coaches and designers for advice and guidance.
Our year-long journey together is unique to each designer.
Through individualized, heart-centered coaching, each student will receive the support, training, and tools to fulfill their greatest potential.
We believe the path to success is defined by YOU, and we’re here to guide and support you in creating impactful change for your life and business.
We are Robin & Kelly - friends, Texans, and builders of kick-ass wholesale businesses. We believe you can not only have the business you desire when given the right tools, support, and accountability but that it can be done with a heart-centered, community approach.
With a combined over 40 years of experience in the industry, there isn’t anything we haven't seen or done. Our focus is to empower you to transcend your business and life!
This is for you if:
You're struggling on your own and you’re overwhelmed by all the hats you have to wear.
You're tired of searching for all the answers by yourself and welcome Red Boot’s tools and resources that will provide a clear path to your goals.
You are selling wholesale and are ready to transform from passive sales to a robust stream of repeat retail partners.
You are yearning to be part of a select group of driven designers who are committed to raising their bar personally and professionally.
You are dedicated to taking action to build the business of your dreams.
You know you can’t wait another day; you believe your time for action is now and you are ready to champion your best year ever!
HERE'S WHAT YOU GET IN THE
ONE-YEAR RED BOOT INTENSIVE
12 Months Beginning January 2022.
12 Designers Hand selected and ready to propel their business forward.
High Touch For focused accountability so you stick with and follow through with your goals.
Individualized Mentoring Because we know your needs are different from others.
Access to Robin and Kelly What works for you, works for us! Text, phone, email, video chat, or just holler!
Community An intimate, powerful community of like-minded designers.
Monthly Group Trainings Covering a variety of business topics customized to the group needs.
Lifelong Connections We know support and connections are everything. You could even find your new biz BFF!
Define Your Business Success We empower you to realize your potential and define YOUR business success together. We provide the tools, accountability, nurturing, and mentorship to get you there!
about the intensive
here's what you get
Success is different for everyone. The Foundation work is where you get to build what success looks like for you and your business (yes, you get to decide!).
One-to-One Strategy Call
Personalized just for you! This is a call with you, Robin, and Kelly.
We start with a deep dive strategy session and numbers evaluation into your current business to help determine:
Where you’re starting
What's right for you and your business
What's possible short and long term
We’ll hold you accountable for the goals you set and for working your plan
Orientation Call (Community Call)
This 60-minute call with Robin and Kelly is designed to help review all of the tools so you get the most out of the resources, tools, and strategies we provide.
Kick-Off Call (Community Call)
Get to know your fellow designers and coaches on our first group video call where we establish goals and expectations for the year.
In-Person Workshop (providing CDC allows, otherwise virtual)
A 2-day workshop where you get to know your fellow Red Booters, develop your brand invite, and fine-tune your goals and business plan. Oh and have some fun!
1-on-1 Monthly Coaching
Individualized coaching sessions with Robin Kramer each month to gain guidance and propel your business forward.
Monthly Group Trainings
Actionable trainings that provide resources and challenges to take your business to the next level. A new topic is covered every month.
Receive feedback on your pitch from industry experts - buyers, reps, stylists, etc.- on a quarterly basis.
Learn about CRMs (Customer Relationship Management), Inventory and Project Management systems from Kelly Hedgpeth.
Hot Seat Sessions
Experiencing a particularly difficult obstacle? Join the hot seat to receive individualized solutions and a detailed action plan.
We leave no stone unturned. Throughout your time in RBI we provide high-touch reviews of your website, linesheets, marketing materials (emails, newsletters, blogs), trade show booth… you name it, we will provide constructive feedback.
here's what you get
Individualized coaching sessions, monthly group trainings, and opportunities to pitch to buyers will provide you with practical insight and actionable steps for continued personal and business growth.
here's what you get
We provide a safe, private Facebook community with your fellow designers, Trello resource boards, direct phone and text access to Robin and Kelly, and our strategically curated Systems Toolkit with everything you need to reach your short-term and long-term goals.
Private Facebook Group
Join a safe community with your fellow Intensive Program designers. Ask questions, get support, share tips, share struggles, and celebrate wins.
Trello Resource Boards
We provide lifetime access to a group resources board, personal coaching board, goal scheduling board, and more.
Direct phone and text access. Hand holding is one of our specialties. We know that things crop up. When you are in a bind or just need a pat on the back, give us a call or text anytime.
Terms & Conditions
Trade Show Checklists and Processes
And so much more
Current Store List (brick & mortar and catalogs)
Store Introductions when deemed appropriate
Email Templates (wholesale & retail)
Rep Questions & Reports
Linesheet Checklist and Samples
“I loved it so much in 2018 that I signed up again in 2019 and again in 2020!
While the focus is on wholesale, you get SO much more than that. It's more of a business growth intensive.”
SIERRA OTTO - SIERRA WINTER JEWELRY
Frequently asked questions
Should I wait to join?
Why wait? You are here because you are interested in moving your business forward and we want to help you do that.
What happens after I apply?
You’ll receive an email with directions on scheduling a 20 min conversation with Robin. The conversation will be about your business vision and answer any questions you may have about RBI 2022.
Do you have payment plans?
Thanks for asking, we sure do! We have two payment options. Once accepted we can review the different options.
Do I have to be a jewelry designer?
No, the methods and strategies we discuss can apply to any product-based business.
Do I have to live in the USA to join?
No. Designers from all over the world have participated in RBI, however, group trainings and 1:1 calls with Robin take place between 9 AM - 5 PM Central Standard Time.
Do I have to be selling wholesale to be eligible?
Yes. We do require that a designer be selling wholesale. That can be just one account or even consignment or memo.
Are the calls recorded?
Yes, we record all calls and provide the recordings via email and Trello.
What if I can't attend a training session?
Group training sessions are mandatory. We provide dates of all training sessions ahead of time and if needed, we will adjust the date to ensure everyone can attend. If for some reason you are unable to attend, we ask that any questions be emailed ahead of time so that we can address them during the training. All sessions are recorded for viewing later.
I have another question
Great! We love questions and would be happy to answer any you may have about RBI 2022. Click below to schedule a time to chat with us.
You've got 2 choices here:
You can continue to wonder what success looks like for you and how to achieve it while you struggle to figure everything out on your own without guidance, training or support. Doesn't seem ideal, does it?
Achieve your goals
You can join a supportive community of coaches and designers to guide you through proven methods to up-level your business, increase your sales, and obtain the business of your dreams on YOUR TERMS. We like the sound of that!
We are ready to help you discover and reach your true potential.
We will be looking for your application!